I use quite a bit of different apps on both my laptop and my phone to keep my workflow organized and smooth. From decreasing the size of images on my hard drives and site, to sending contracts and invoices in a professional and user-friendly manner to my clients, I hope this helps you! Every app has transformed the way I do business in one way or another. Thought I’d share them with you. Maybe this’ll make your workflow less stressful too!
About a week ago I decided to write them all down for you in a detailed list. Figured it might help someone else organize their lives too. Here it is. Prices with (*) means that was the student discount I received (yay, college has its perks)!
- PhotoMechanic $60* ; $150 w/out discount
I only recently bought PhotoMechanic and it has cut my editing time in half! There’s a 30-day free trial, do it!! I use it to cull my images, this allows you to do that in a very quick way. Images don’t need loading time, and you can’t edit while you cull either! After I’ve picked all the photos from my shoot that I love, I import directly into Lightroom and start working.
- Adobe Photoshop & Lightroom $9.99/monthly
This one’s obvious, though it might not be for starting photographers! I use Lightroom more than Photoshop to edit my images. Though I sometimes pull into Photoshop for some extra stuff. I create a new Catalog for each couple in LR and work from there. This is a very important app for my photography workflow. It’s necessary.
- JPEG Mini $66.75* ; $89 w/out discount
JPEGmini reduced your image size without compromising resolution and quality. Because of this, I have saved so much space on my hard drives as well as on my website! It has also sped up my downloading images to galleries as well as exporting images from Lightroom. They have a free trial of 200 photos if I remember correctly, I highly recommend you try it!
There are two types, one that is a bit cheaper, but you gotta import images into it manually. Or, one that you use as a plug in to LR and it exports after going through JPEG Mini automatically (that’s the one I got), and you can forget about it.
- Inly.io $72/year
Inly is my favorite thing that I have found and used to make contract sending, invoices and payment-tracking so freaking easy! It has a 30-day free trial that I would highly recommend you use for a heavy month to get a good feel for it! This has enhanced my photography workflow and client relations. It’s a way to send contracts and invoices to clients where they can also keep track of everything in such an easy and accessible way. They can sign contracts there too. AND its affordable! It lacks a way to communicate with clients, I still use email and text for that, but that works fine for me.
- Pic-time free
Pic-time has a free trial, and I’m still using it because they make it so easy to do so! It’s the best application for gallery delivery! Pic-time organizes your gallery in such a visually appealing way that you and your clients fall in love with your images all over again. The best part is that it also has an online store attached to the gallery where clients can buy professionally made albums, prints, and everything else their hearts desire. It’s the best gallery app I have used thus far.
- Instagram free
This is a huge business tool. It helps me connect with clients that may not have come across me or my work otherwise. Instagram is the only app that can be used on a very personal level too and although it’s difficult to stop that from happening, it’s also part of the beauty of this app. It just depends on how you choose to use that.
A lot of times, people think Instagram is a curse. I haven’t felt that way because I use it like this: I think of it as a preview gallery for my clients to see my work, and to see my personality. I story constantly and post consistently for those two things to happen. I also engage with my followers as often as possible. The number is meaningless, it’s the people behind them that matter, remember that and you’ll use the app properly!
- Notes App free
This is one of my favorite apps that comes with the iPhone. It helps me organize my timeline on a wedding day and check things off as I go, as well as write some notes on a certain thing I want to play with or try during a wedding day. Aside from timelines, I write notes for styled shoots, things I still need to get done, and the vendors I will work with including their social handles. And, I write notes on things I want to go over during a phone consultation with a bride (and in that same page, I type notes while we talk). My favorite part about any Apple App is that it syncs from my laptop to my phone.
I use the Notes App religiously.
- UNFOLD free (w/templates for .99c)
This is my go-to instagram stories organizer for when I share sneak peaks of galleries. It’s a neat way to show my followers a set of images per story post.
- My Business Google App free
This app keeps track of my google reviews and activity so I can check it effortlessly, it’s a nice app that gets straight to the point. And it allows clients to see my reviews RIGHT ON GOOGLE! It’s a pretty neat thing. Free things aren’t bad, this is one of those free things that’s great.
- Pinterest App free
Although I can get distracted and start searching for recipes, I’ve transformed my Pinterest to a business account and it helps me keep track of activity, pins. Aside from that, it’s a nice tool to put my work in front of a new audience.
- Calendar on Mac free
I am an organized freak, and I’m a creature of habit. I have used the Calendar app on my laptop and phone for years and it has helped me organize my life, and now my business workflow. Like Notes, it syncs to my laptop and iPhone and makes my life so easy. If it’s on my calendar it means my session is officially booked and the retainer has been paid. I write notes in the note area to remind me about details of the couple and session. I put a reminder for the day before, and a week before incase I forget for any reason (life happens ya know). The day before reminder also helps me remember to follow-up with my couple. I make an event for photoshoots, consultations, coffee-dates with clients, wedding dates, if it has a date, it’s on my calendar.
These apps are a big part of my wedding photography workflow and what I use to help keep my workflow running smooth! If this helped you, or if you use some other things that I might have missed (or have no clue about), please comment below!! Thank you!!